# Entity SEO &#038; Schema

**OPO SEO** is a family-run entity SEO and schema agency in Morgan Hill, California, rated **5.0 on Clutch** and serving the South Bay. We make your business a clear, trusted entity so Google and AI recommend it with confidence, and we’ve gotten clients named in ChatGPT and Google AI.

## What's Included in Entity SEO & Schema

Teach Google and AI exactly who you are. Entity SEO and structured data make your business clear, trusted, and recommendable across search and AI. That accuracy matters because AI still gets facts wrong, one benchmark scored [ChatGPT at just 58% factual precision when writing detailed biographies](https://aclanthology.org/2023.emnlp-main.741/), so feeding it clean, consistent entity data keeps it from guessing about you.

Built for local service businesses across Morgan Hill, San Martin, Gilroy, San Jose, and the wider South Bay, wherever your customers search. Clear entity data is how you get into the systems behind AI answers, and Google’s own Knowledge Graph launched with [more than 500 million objects and 3.5 billion facts about them](https://blog.google/products-and-platforms/products/search/introducing-knowledge-graph-things-not/).

- Entity definition and knowledge-graph alignment
- Schema markup (Organization, LocalBusiness, Service, FAQ)
- Consistent entity signals across the web
- sameAs and authoritative profile links
- Content that reinforces your entity
- Validation and ongoing maintenance

### See where you stand

Get a free, no-pressure audit of where your business stands today: real findings in plain language, no contract.

[Get Your Free Audit](https://oposeo.com/contact/) How We Work

## A simple, transparent process

1

### Free audit

We review where you stand, what competitors are doing, and what local customers actually search for.

2

### Local strategy

A clear, jargon-free plan focused on the Map Pack, your Google Business Profile, and the queries that drive calls.

3

### Ongoing growth

Consistent execution and transparent monthly reporting from a dedicated partner.

 Related Services

## All part of one connected local SEO program

### [AI Visibility (GEO / AEO)](/services/ai-visibility/)

Be the business AI assistants recommend.

### [AI Search Optimization](/services/ai-search-optimization/)

Get recommended when customers ask ChatGPT, Gemini, or Perplexity for the best option near them, we optimize for the answer, not just the link.

### [Local SEO Services](/services/local-seo/)

Get your business into the Google Map Pack and the local results your customers actually use, entity-first local SEO from a Morgan Hill team.

### [Content & On-Page SEO](/services/content-on-page-seo/)

Turn your website into your hardest-working salesperson with locally relevant content, optimized service pages, and a technically sound foundation.

### [Google Business Profile Optimization](/services/google-business-profile-optimization/)

Your Google Business Profile is the most valuable digital asset you own.

### [Local Citations & Listings](/services/local-citations-listings/)

Consistent business listings across the web confirm your business to Google and remove the entity confusion that holds rankings back.

 From the blog

## Related reading

Practical local SEO guides to go deeper, fresh from our blog.

[AI Visibility & Entity SEOWhat Is Entity SEO and Why Does It Matter?Read →](https://oposeo.com/what-is-entity-seo-and-why-does-it-matter/)[AI Visibility & Entity SEOWhat Is Schema Markup and Why Does It Matter for Local SEO?Read →](https://oposeo.com/what-is-schema-markup/)[AI Visibility & Entity SEOSEO for ChatGPT vs. Google: What Is the Difference?Read →](https://oposeo.com/seo-for-chatgpt-vs-google/)

## Frequently Asked Questions

Straight answers, no jargon.

What is entity SEO?

Defining your business as a clear real-world entity, name, services, location, and relationships, so Google and AI systems can confidently understand, trust, and recommend you.

What is schema markup?

Structured data in your page's code that tells search engines exactly what your content means, enabling rich results and feeding AI answers.

Why does this matter for AI?

AI assistants need clear entity information to recommend a business with confidence, strong entity SEO is what gets you into those answers.

Do you add schema to my whole site?

We add the schema that matters, Organization, LocalBusiness, Service, and FAQ, and keep it consistent and valid as your site grows.

 Proven results

## Real local businesses, real rankings

A snapshot of what entity-first local SEO has done for businesses like yours.

[Top 3in the local Map Pack, in 6 monthsCellular City Phone Repair, San Leandro

No website and skeptical of SEO. We built the site and ran their Google Business Profile, Yelp, and Facebook with daily updates, real reviews, and a complete profile. Within six months they ranked in the top 3 local results for their main keyword.

Read the case study →](https://oposeo.com/phone-repair-shop-local-seo-case-study/)[#1in Google's AI Overviews, plus top of the Map PackSimply Tax Solutions, Brisbane

In a crowded, trust-driven market, we used entity-first local SEO: Google Business Profile, local service pages, citations, and structured data. The result was top of the Map Pack (about 58% local visibility), Page 1 of Google, and showing up first in Google's AI Overviews for their core queries.

Read the case study →](https://oposeo.com/tax-firm-local-map-pack-ai-visibility-case-study/)

Real results from real OPO SEO clients.

 Client review

## Don’t just take our word for it

★★★★★5.0 on Clutch

“OPO SEO's regular communication and desire to ensure we're operating on the same page have been impressive. The team has genuinely tried to understand what we're hoping to accomplish.”

Gideon Adjei-OkyereManaging Partner, Simply Tax SolutionsLeads up 50% year over year[Verified review on Clutch ↗](https://clutch.co/profile/opo-seo)

## Ready to get *found* and *chosen*?

Get a free, no-pressure audit and we'll show you the opportunity in your market.

[Get Your Free Audit](https://oposeo.com/contact/)
