Entity SEO & Schema
- Win the Map Pack The top 3 local results where most calls and clicks happen
- Get cited by AI Named in ChatGPT, Gemini and Google AI Overviews
- Build an asset you own Rankings and reviews you keep, not ad spend you rent
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OPO SEO is a family-run entity SEO and schema agency in Morgan Hill, California, rated 5.0 on Clutch and serving the South Bay. We make your business a clear, trusted entity so Google and AI recommend it with confidence, and we’ve gotten clients named in ChatGPT and Google AI.
What's Included in Entity SEO & Schema
Teach Google and AI exactly who you are. Entity SEO and structured data make your business clear, trusted, and recommendable across search and AI. That accuracy matters because AI still gets facts wrong, one benchmark scored ChatGPT at just 58% factual precision when writing detailed biographies, so feeding it clean, consistent entity data keeps it from guessing about you.
Built for local service businesses across Morgan Hill, San Martin, Gilroy, San Jose, and the wider South Bay, wherever your customers search. Clear entity data is how you get into the systems behind AI answers, and Google’s own Knowledge Graph launched with more than 500 million objects and 3.5 billion facts about them.
- Entity definition and knowledge-graph alignment
- Schema markup (Organization, LocalBusiness, Service, FAQ)
- Consistent entity signals across the web
- sameAs and authoritative profile links
- Content that reinforces your entity
- Validation and ongoing maintenance
See where you stand
Get a free, no-pressure audit of where your business stands today: real findings in plain language, no contract.
Get Your Free AuditA simple, transparent process
Free audit
We review where you stand, what competitors are doing, and what local customers actually search for.
Local strategy
A clear, jargon-free plan focused on the Map Pack, your Google Business Profile, and the queries that drive calls.
Ongoing growth
Consistent execution and transparent monthly reporting from a dedicated partner.
All part of one connected local SEO program
AI Visibility (GEO / AEO)
Be the business AI assistants recommend.
AI Search Optimization
Get recommended when customers ask ChatGPT, Gemini, or Perplexity for the best option near them, we optimize for the answer, not just the link.
Local SEO Services
Get your business into the Google Map Pack and the local results your customers actually use, entity-first local SEO from a Morgan Hill team.
Content & On-Page SEO
Turn your website into your hardest-working salesperson with locally relevant content, optimized service pages, and a technically sound foundation.
Google Business Profile Optimization
Your Google Business Profile is the most valuable digital asset you own.
Local Citations & Listings
Consistent business listings across the web confirm your business to Google and remove the entity confusion that holds rankings back.
Related reading
Practical local SEO guides to go deeper, fresh from our blog.
Frequently Asked Questions
Straight answers, no jargon.
What is entity SEO?
Defining your business as a clear real-world entity, name, services, location, and relationships, so Google and AI systems can confidently understand, trust, and recommend you.
What is schema markup?
Structured data in your page's code that tells search engines exactly what your content means, enabling rich results and feeding AI answers.
Why does this matter for AI?
AI assistants need clear entity information to recommend a business with confidence, strong entity SEO is what gets you into those answers.
Do you add schema to my whole site?
We add the schema that matters, Organization, LocalBusiness, Service, and FAQ, and keep it consistent and valid as your site grows.
Real local businesses, real rankings
A snapshot of what entity-first local SEO has done for businesses like yours.
No website and skeptical of SEO. We built the site and ran their Google Business Profile, Yelp, and Facebook with daily updates, real reviews, and a complete profile. Within six months they ranked in the top 3 local results for their main keyword.
Read the case study →In a crowded, trust-driven market, we used entity-first local SEO: Google Business Profile, local service pages, citations, and structured data. The result was top of the Map Pack (about 58% local visibility), Page 1 of Google, and showing up first in Google's AI Overviews for their core queries.
Read the case study →Real results from real OPO SEO clients.
Don’t just take our word for it
“OPO SEO's regular communication and desire to ensure we're operating on the same page have been impressive. The team has genuinely tried to understand what we're hoping to accomplish.”
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